First of all, I would say it took me 7 hours at a stretch
to complete these courses. They provided a lot of information on how Google
Analytics work and the best part was to be able to practice on a ‘test account’
to get the real idea. I found the Behavior Flow reports most useful part of using Google
Analytics. They visualize the path visitors traveled from one Page or Event to the next. This report can help in
discovering what content keeps visitors engaged with your site. Unfortunately
we will not be able to apply this for our client’s account as she doesn't have
Google Analytics code setup on her website. But, I’m sure this would look good
on my resume.
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